Nether Lochaber will be put ‘on the map’ this summer thanks to a new virtual tourism project that will allow visitors to experience audio tours, view 360° films, and follow recommended trails through an interactive map.
A collaboration between Nether Lochaber Community Association (NLCA) and the Centre for Recreation and Tourism Research (CRTR), On the Map will go live in July and will use tools such as Google’s My Maps and the Geotourist website to digitally showcase Nether Lochaber’s scenery, heritage, and community.
Local businesses and locations of interest will also be included within the project, which is being funded by Interface as part of efforts to better connect Scotland’s business, third, and public sectors with academic innovation and expertise.
In preparation for the summer launch, On the Map is currently inviting residents, organisations, and businesses within Nether Lochaber to help shape the project.
Narrating audio, sharing stories, mapping trails, and capturing images are amongst the ways locals can be involved, while businesses interested in embedding the map or promoting the project are also being sought.
Lucy Cooke, Project Officer at NCLA, said the project would work alongside the Inchree Barn Project in creating a Nether Lochaber cultural space, and would benefit tourists and the community alike.
“Yes, it’s trying to get people that are coming to stay longer, and to promote slow tourism and enjoy the place,” she said.
"But the other side of it is cultural identity. We are exploring what it is to be from Nether Lochaber. We are
wanting to showcase what we can do and bring the businesses and the community together.”
Part of the University of the Highlands and Islands: North, West, and Hebrides, CRTR has previously collaborated on several Lochaber projects, including audio tours of Ardgour and Ardnamurchan Lighthouse, as well as its headline Coast project that collected and presented stories from the length of Scotland’s west coast.
However, the desire to combine audio, mapping, and 360° films and images into a single project makes On the Map one of CRTR’s most ambitious endeavours to date.
Kendra Turnbull, Project Officer at CRTR, said that while the university is responsible for many of the technical aspects of the collaborations, the cultural benefits of the projects were clear.
“I know from the Ardgour project people loved being part of it,” she said.
“When we had an event there, we scheduled two hours but people could have gone on all night: they absolutely loved getting together and having that chat.
“It just made people better connected to the village. That community heritage and that cultural identity, what it actually means, is so subtle but important.”
Anyone wishing more details about the On the Map project, including how to be involved, can attend the second of the project’s drop-in sessions at Roam West in Inchree on Thursday March 27 from 12-2pm, or contact Lucy
Cooke at lucy@netherlochaber.org.uk.
Further details of the project can also be found at padlet.com/kendraturnbull1.
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